MARKETING MANAGER IN SOUTH AFRICA
Description A world renown locally manufactured equestrian product is look for a marketing manager to take its products to the next level. This is a permanent role based in Pietermaritzburg. Role of the Marketing Manager The Marketing Manager will be responsible for developing and implementing a marketing plan covering product, brand, channel & trade. The successful candidate will need to have worked across the full marketing mix of channels, and be adept at delivering innovative campaigns and developing digital and social media channels. Primary Duties and Responsibilities • Develop merchandising and promotion strategies for customers and distributors • Execute marketing plan initiatives relating to new product introduction, advertising, merchandising, shelf space allocation, and off-shelf placement • Expand Bombers penetration through displays, sales tools, training communication vehicles, customer incentive programs, and tradeshow support • Work to develop and produce communications and promotional initiatives • Facilitate and develop presentation material to support the sales team—with special focus during product introduction and product rationalization activities • Manage channel conflicts • Develop, maintain, and enhance functionality and content on eCommerce related customer sites • Perform and Lead as Channel Marketing subject matter expert for all products across the business to leverage cross functional synergies for all channels • Lead and Support special projects as assigned Ideal candidate will possess: • Bachelor's degree in Business Management or Marketing (or equivalent) with 2-4 years' experience in sales, product marketing, and/or channel management. • Ability to communicate effectively with customers, vendors, and internal departments • Demonstrated ability to implement tactical business plans in a Consumer Products environment to support corporate strategies. • Microsoft Office proficiency; Excel experience a must with excellent analytical skills. • Ability to work in a fast-paced team environment essential, with a high degree of flexibility and tolerance of change. If you feel you meet the above requirements, please apply with a two page CV.