PROFILES IN FOLLY: HISTORY'S WORST DECISIONS AND WHY THEY IN SOUTH AFRICA

Author: Alan Axelrod Publisher: Sterling (2008) ISBN-10: 1402797788 ISBN-13: 9781402797781 Condition: Very Good. The cover has some rubbing and wear to edges and corners. Else a very good copy. Binding: Softcover Pages: 342 Dimensions: 15.1 x 2.5 x 22.7 cm +++ by Alan Axelrod +++ Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity, bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores history's most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions - but whose plans went disastrously wrong. The 35 compelling, often poignant stories include: the sailing of the Titanic; Edward Bernays's 1929 campaign to recruit women smokers; Neville Chamberlain's appeasement of the Nazis and Ken Lay's deception with Enron. These are cautionary tales - albeit with exquisite twists ranging from acerbic to horrific.