SOCIAL INTERACTIONS IN VIRTUAL WORLDS - AN INTERDISCIPLINARY IN SOUTH AFRICA

This item is sold brand new. It is ordered on demand from our supplier and is usually dispatched within 7 - 12 working days Within the rapidly-growing arena of 'virtual worlds', such as Massively Multiplayer Online Games (MMOs), individuals behave in particular ways, influence one another, and develop complex relationships. This setting can be a useful tool for modeling complex social systems, cognitive factors, and interactions between groups and within organizations. To study these worlds effectively requires a cross-disciplinary approach that integrates social science theories with big data analytics. This broad-based book offers a comprehensive and holistic perspective on the field. It brings together research findings from an international team of experts in computer science (artificial intelligence, game design, and social computing), psychology, and the social sciences to help researchers and practitioners better understand the fundamental processes underpinning social behavior in virtual worlds such as World of Warcraft, Rift, Eve Online, and Travian. Features Summary This cross-disciplinary exploration of MMOs and other complex online worlds melds work from computer science, psychology and social science. Author Kiran Lakkaraju (Editor), Gita Sukthankar (Editor), Rolf T. Wigand (Editor) Publisher Cambridge UniversityPress Release date 20180705 Pages 452 ISBN 1-107-12882-X ISBN 13 978-1-107-12882-8