Roadside mba real

(This title is available on demand: expected date of dispatch will be 4-7 working days once ordered) THREE TOP MBA PROFESSORS - ONE BIG ROAD TRIP Full of powerful insights about product differentiation, pricing, brand management and tactics for battling the 'Big Boys', The Roadside MBA takes the blue-chip knowledge and tactics of Wall Street, and brings them to the High Street. Paul Oyer, Michael Mazzeo and Scott Schaefer have taught thousands of MBAs at some of the world's leading business schools. While travelling back from an economics conference together they dropped into a shoe store in Maine and chatted to the staff - and quickly realized that the strategic problems faced by small businesses are just as rich and compelling as anything challenging Microsoft or General Electric. These three wise men decided to go in search of real-world case studies that illustrate the key lessons of an MBA. The result is a rollicking American road trip that is both a great introduction for business owners who haven't done an MBA, and an entertaining refresher for those who have. Format:Paperback Pages:320

This item is sold brand new. It is ordered on demand from our supplier and is usually dispatched within 8 - 15 working days You don't need a big title or a business degree in order to lead with impact. What you need is practical wisdom: the insight, judgment, and strength of character that all great leaders have, but that most business schools and corporate workshops don't teach. The Greats on Leadership gets you there.Jocelyn Davis takes you on an in-depth tour of the best leadership ideas of the past 25 centuries, featuring classic authors from Plato to Winston Churchill, Shakespeare to Jane Austen, C.G. Jung to Peter Drucker, and many more. In a style both thought provoking and entertaining, she shows how -history's great writers have always been, and still are, the real leadership gurus.Davis spells out the behaviors that distinguish true leaders from misleaders and covers 20 specific leadership topics, including:Leadership Traps (Shakespeare)Change (Machiavelli)Power (Sophocles)Dilemmas (Madison, Hamilton)Communication (Lincoln, Pericles) Personality Types (Jung)Motivation (Frankl)Judgment (Maupassant, Melville, Austen, Shaw) Character (Churchill, Plutarch, Shelley, Joyce)Each chapter begins with a synopsis of a great work by the author and then draws out the key leadership insights, weaving them together with business examples, the best contemporary research, and tools to help put it all into practice. In the last two chapters Davis presents a new way to think about leadership levels, framing them in terms of the impact you have rather than the title on your business card.Whether you're a recent graduate or MBA searching for something more inspiring than the standard textbook, a new manager looking for something deeper than the typical how-to book, or an experienced executive seeking ideas to lift you to the next level, this remarkably readable and practical guide will set you on the road to becoming a great leader. Features Summary From Plato to Plutarch, Shakespeare to Churchill, Machiavelli to Melville, Jane Austen to Carl Jung, Pericles to Peter Drucker... and many more - here are the best leadership ideas of the past 25 centuries Author Jocelyn Davis Publisher Nicholas Brealey Publishing Ltd Release date 20160519 Pages 308 ISBN 1-85788-648-8 ISBN 13 978-1-85788-648-1

This item is sold brand new. It is ordered on demand from our supplier and is usually dispatched within 7 - 15 working days Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain. Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball. Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students. Features Summary Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain... Author D. Larry Crumbley (Author), Fred H Campbell (Author), Thomas J. Karam (Author), Peter A Maresco (Author) Publisher Louisiana State University Press Release date 20110801 Pages 214 ISBN 0-8071-3911-4 ISBN 13 978-0-8071-3911-0