DANGEROUS HOOPS - A FORENSIC MARKETING ACTION ADVENTURE IN SOUTH AFRICA
This item is sold brand new. It is ordered on demand from our supplier and is usually dispatched within 7 - 15 working days Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain. Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball. Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students. Features Summary Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain... Author D. Larry Crumbley (Author), Fred H Campbell (Author), Thomas J. Karam (Author), Peter A Maresco (Author) Publisher Louisiana State University Press Release date 20110801 Pages 214 ISBN 0-8071-3911-4 ISBN 13 978-0-8071-3911-0
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Price:
R 453,00
R 453,00
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