BUSINESS STRATEGY WITH HIRSCH'S IN SOUTH AFRICA

Networking is one of the most crucial skills any businessperson can have, and understanding this, Hirsch’s Boksburg offers business people in the community the opportunity to develop relationships with other entrepreneurs and potential clients, and grow their business, through their monthly held Business Networking Mornings. Hirsch’s Boksburg recently hosted their monthly Business Networking function with one of Hirsch’s own employees as Guest Speaker, The Regional Manager for Gauteng, Norman Brassell. Norman has been with Hirschs for 25 years, started out as an assistant accountant at head office and now is the Regional manager for the Gauteng stores. Norman also is an elder at his church and runs marriage courses with his wife Elize. Norman started off with a John Maxell minute where he spoke about PLAN. The P stands for Predetermine your course of action. The L, lay out your goals, the A, Allow time for adjustments and the N, Notify key person. Norman spoke about the importance of every organization having a Business Strategy. He also spoke about three key factors that every strategy should have. 1. Vision: Your vision statement should offer more of a direction and include a perspective of corporate values. A vision might provide a direction for the company for the next five to 10 years, while also noting a commitment to integrity, transparency, openness and other such values. It should inspire employees and given them a sense of purpose. 2. Unique Value Proposition: Your UVP is a clear statement that describes the benefit of your offer, how you solve your customer’s needs and what distinguishes you from the competition. 3. Pillars of Focus: Your pillars of focus should include three factors; Brand, Profit and Resources. All strategies should be reviewed on a regular basis in order for it to work. Join Hirsch’s Business Networking Mornings and grow your network to take your business to new heights. Picture 1: Norman Brassell (Regional Manager Gauteng for Hirsch’s & guest Speaker), Lynda Ludwick and Tiisetso Mhlongo Picture 2: Jenny-Lee (Hirsch’s), Lynda Ludwick, Doreen Dobson and Helen Winter Picture 3: Tiisetso Mhlongo, Jenny-Lee (Hirsch’s) and Agnes Motlamelle.